Corporate Social Responsibility in Tourism

Partners - non-profit organisations

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Brot für die Welt –
Der Evangelische Entwicklungsdienst Tourism Watch, Berlin

kate- Ecology & Development,
Stuttgart



Naturefriends International, Vienna



University of Applied Sciences
Eberswalde
Tourism Watch, Berlin
"Tourism Watch and Corporate Responsibility" is part of the lobby and advocacy work carried out by the German Church Development Service (EED). EED and ecumenical partners are committed to sustainable, socially responsible and environmentally sound tourism. "TourismWatch" is a quarterly newsletter that provides reports and background information about tourism in developing countries, climate change and tourism and ethical tourism development. The main focus of the department´s work is on both voluntary and binding concepts of corporate responsibility. With the support of professional expertise EED prepares publications and research studies and offers consultancy work. TourismWatch cooperates with many European and international partners and seeks dialogue with media, economy and politics. As one of the initiators, EED has significantly co-developed the standard, process and label "CSR-certified". In 2009 as a partner it has co-founded the certification organization TourCert that awards the label "CSR-certified".
KATE Center for Ecology & Development, Stuttgart
Since its foundation in the 1990s KATE Center for Ecology & Development has been committed to consulting and educational work regarding social and environmental impacts of tourism and to development cooperation with a particular emphasis on Latin America. Since 2002 the organisation also focuses on Corporate Social Responsibility and promotes the concept by conducting research studies and organizing events and processes of dialogue with the tourism industry. In cooperation with the tour operators association forum anders reisen, pilot companies, TourismWatch and European partners, KATE as the leading partner developed the CSR reporting standard, published the CSR-Reporting guidelines and established the CSR certification system. KATE is a TourCert founding partner and its administrative office.
Naturefriends International, Vienna
Naturefriends International (NFI) was founded in 1895 in Vienna and today has member and partner organizations in more than 40 nations that combine more than 500,000 individual members. Naturefriends is an environmental and social organization which is committed to sustainable tourism since the 1980s and cooperates with politics, destinations, tour operators and accommodations. For many years the NFI Secretary General has been member of the Advisory Board of the forum anders reisen and the "Tourism Sustainability Group" of the European Commission and has been engaged in consultancy and educational work regarding the implementation of sustainable tourism. NFI considers CSR as an instrument to implement sustainability. NFI´s goal is to explain the win-win-situations that CSR concepts like TourCert can generate to as many tour operators as possible and in future hopefully to incoming agencies, travel agencies and accommodations, too.
University of Applied Sciences, Eberswalde
The University of Applied Science in Eberswalde has a long tradition that began 180 years ago as an education centre for forest management close to the city of Berlin and has soon become one of the leading institutions within this field. The concept of sustainability is closely connected to forestry and it is finding its modern expression in programmes like Global Change Management at the Faculty of Forest and Environment or Organic Farming and Marketing at the Faculty of Landscape Management and Nature Conservation. The university´s environmental management is EMAS-certified and it has been honoured as "Germany´s greenest university" in 2009. The bilingual Masters programme "Sustainable Tourism Management" was founded in 2002 and it is unique in Germany as well as at international level. The programme combines traditional tourism economy with the requirements of social and environmental sustainability. It is an interdisciplinary programme taught at the Faculty of Business and the Faculty of Landscape Management and Nature Conservation. Practical orientation is ensured by the cooperation with various partners; teaching and research concern regional and international issues and aspects. Main focuses are on destination management, sustainable business management (including CSR), marketing, tourism in protected areas, climate change and development cooperation.